Magic potions made from natural ingredients are generally hailed as environmentally friendly. But is this necessarily true? Not if you’re a rhinocerous!

Rhino horn is highly valued for its alleged power as an aphrodisiac and can sell for up to three times the price of gold.

In 1968 there were 18,000 rhinos cantering playfully on the plains of Kenya; now there are 400. Organic horn harvesters have hunted the rhino to virtual extinction. But hey, there are culturally sensitive traditions to uphold… not to mention the oldest tradition of them all — wrangling money from the gullible.

Recommended Posts